A powerhouse a classic. James B. Patterson bestselling novelist and former Chairman and Creative Director of J. Walter Thompson U.S.A. Inc. An invaluable easytofollow blueprint for winning serving and keeping customers...This book is a must for any business. Jere W. Thompson President and CEO The Southland CorporationMichael LeBoeuf one of the nations foremost business consultants presents a hardhitting actionready rewardsandincentives program for creating a winning sales team. This classic nononsense guide is completely revised and updated for todays computerdriven world. It contains everything you need to know about successful selling andmost important of allhow to win customers for life. Ive always believed that its a mistake to separate selling managing and service from each other. How to Win Customers and Keep Them for Life is an easytofollow guide for putting them together with great results. Ed Flanagan President Sales Marketing ExecutivesGreater New York show more